The Development Corporation for Israel, commonly known as Israel Bonds, tapped Adam Herman of North Bethesda, as the executive director for its Washington office. Herman took the reins on July 1.
Herman, 44, most recently was president of Equipment Maintenance Managers, which markets service agreements to healthcare facilities and laboratories, as well as his own company, Herman Risk Management.
He was the CFO/COO of the Jewish Women’s Renaissance Project from 2008 to 2012. He’s also volunteered as a board member at Aish HaTorah of Greater Washington and as raffle chairman at the Yeshiva of Greater Washington.
Herman said he brings his cultural and professional experience to the leadership of the Israeli Bonds office.
“Between doing sales, managing global IT projects, working within the Jewish and commercial worlds — this is really straddling many worlds,” he said.
His responsibilities include the development and implementation of local campaign goals, programs and operations for the region.
Herman said his personal goals for the job are making a larger appeal during the High Holidays, focusing on client interaction and making sure people know “Israel Bonds is not a charity. It’s an investment” that helps build Israel’s economy.
The Israel Bonds organization, founded in 1951, underwrites securities on behalf of the Israeli government around the world, and is nearing $40 billion in sales worldwide.
In August, it launched an initiative to counter the boycott, divestment and sanctions movement. It encourages Israel’s supporters to purchase Israel Bonds and donate them to their alma maters.